Travis Jarome


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Travis Jarome joined the staff at Alabama State University as the Assistant Director of Athletic Strategic Communications in January 2017, before being promoted to Director in November.

During his tenure with the Hornets, Jarome has worked and had oversight of 14 conference championship teams, 11 conference coach of the year winners and nine student-athletes who have major conference awards. He had the opportunity to work with the women's tennis program who advanced to NCAA Regionals two consecutive years, as well as the softball program who participated in the NISC Postseason Tournament in 2017.

While at Alabama State, Jarome has worked with 56 all-conference performers and a pair of All-Americans. He has also been charged with handling the Hornet Sports Network, even hosting the coaches show in the fall and all play-by-play duties for non-football events. The Hornet Sports Network grew to near 60,000 listeners in 2017-18 with five different sports hitting the airwaves for Alabama State.

Jarome came to ASU after a stint at Tuskegee University as the Director of Athletic Communications, where he oversaw changes in the website as it has become more user-friendly and continues to grow in information. The social media aspect in the athletic department has also grown and seen substantial growth in followers on both Facebook and Twitter. The department is now using several social media platforms to get its message across to its fans - Snapchat, Instagram and Twitter.

Jarome also produced media guides for football, volleyball and both basketball programs; while providing in-depth game notes for all sports throughout the year. He developed and maintained the Football Game Day program, distributed out at all home games, and successfully transitioned the program to an on-line version during the 2016 season. During his two years, Jarome was responsible for promoting 43 SIAC All-Conference selections, 24 All-Americans, five conference Player of the Year winners, five conference major award winners and two teams who qualified for the NCAA Division II postseason.

In his first season, Jarome developed the Tuskegee Sports Network that allowed alumni and fans from all over the country a chance to see and hear the Golden Tigers football team play. He also oversaw the first nationally produced television broadcast at Cleve L. Abbott Memorial Alumni Stadium when ESPN3 visited the facility against Winston-Salem State. Jarome also was instrumental in getting five football games broadcasts on HSRN (Sirius XM Radio) and one basketball game on the station throughout 2015-16. He was able to take that model and develop the Tuskegee Digital Network allowing fans and alumni across the world to watch multiple sports via the web, and was instrumental in getting HSRN back on board for football season.

Prior to his stint at Tuskegee, Jarome served as the athletic director at Montgomery Catholic Preparatory School for three years. During his time, the school won a state championship and had several individual state champions. Several student-athletes were also honored for their work as All-Metro, All-State and All-American selections during the three years. Montgomery Catholic received the AHSAA Sportsmanship Award - the first for the school - that is given annually to schools who are compliant with all the rules and regulations of the AHSAA and remain fine-free for the entire athletic year. Jarome, responsible for 34 sports during him time at Montgomery Catholic, presented at the 2013 NIAAA National Convention on Social Media in schools and athletics.

Jarome brings over 12 years of experience of media relations and communications to Alabama State, serving in a variety of roles at three different institutions prior to Tuskegee. At Troy University, he served as the primary contact for all women's sports in the Trojans' athletic department. He also served as the primary contact for men's track and field, as well as cross country and tennis, while serving as a secondary contact for the football program. During his four-plus years at TROY, Jarome was responsible for the daily management of 10 sports with media guides and games notes. He was also responsible for all publications and a redesign of the school's athletic website. While at TROY, he was able to promote many student-athletes who went on to the professional ranks after their graduation, and was also able to cover O'Darien Bassett and Tawanna Meadows in their pursuit of a spot on Team USA Track and Field. He also served on the media relation’s staff that was honored as one of the FWAA Media Relations Staff of the Year winners.

Prior to TROY, Jarome spent a year with North Georgia of the Peach Belt Conference as they made the transition from NAIA to NCAA Division II. During that time, he had the privilege of covering three different coaches who hit milestones in victories - Buffie Burson (women's basketball), Tom Cantrell (baseball) and Mike Davenport (softball). While at North Georgia, Jarome was responsible for the day-to-day operations for each sport as the Sports Information Director while providing coverage for 10 intercollegiate sports.

Before his stint at North Georgia, Jarome served in various roles at Auburn University Montgomery from a student assistant to interim director to Sports Information Director. During that stint, he covered four national championship tennis teams, two national runner-up soccer teams and a Final Four women's basketball team. He also promoted several coaches who reached milestone victories, a Wimbledon doubles' champion, two NBA players, a WNBA player and four professional baseball players. He was also instrumental in helping create the AUM Athletic Hall and Fame, and started the AUM sports television show, which aired weekly on ABC in Montgomery. 

Jarome has been honored with awards by the NAIA-SIDA and CoSIDA for his publications since 2006, receiving several top 10 finishes. During his time in media relations and athletics, Jarome has served two times on the CoSIDA Publications Committee and was a featured speaker on Social Media at the 2013 NIAAA National Convention in Anaheim. Outside of his work for the schools, Jarome has served in several capacities at different levels of tournament play including stints at the AHSAA All-Star Sports Week, NAIA Women's Basketball Tournament (media administrator), NAIA Tennis Tournament (media administrator), Auburn Regional (women's basketball), SEC Softball Tournament, Alabama Regional (softball) and Alabama Super Regional (softball).

The veteran has also served a pair of stints as the official scorer of the Montgomery Biscuits.

He is an active member of the College Sports Information Directors of America (CoSIDA), where he serves on the publications committee and the convention operations committee. Jarome is also a member of the Sports Video Group (SVG), while also serving as the Technology Chair for the Black College Sports Information Directors of America (BC-SIDA).

Jarome received his Bachelor's degree from Auburn University Montgomery in Education. He is married to the former Courtney Hatfield of Wetumpka, and the couple has one daughter - Riley.